Poster, 1960/61 Stadttheater Basel [Poster for the 1960-61 Season of the City Theater, Basel], 1960
This is a Poster. It was designed by Armin Hofmann and collected by Dan Friedman and made for (as the client) Stadttheater, Basel. It is dated 1960 and we acquired it in 1997. Its medium is offset lithograph on white wove paper. It is a part of the Drawings, Prints, and Graphic Design department.
The enormous letter T makes the laughing figure seem small, and it makes us feel small, too. Bleeding beyond the frame, the T is too big to contain. Hofmann uses black and white to avoid the "trivialization of color" seen in everyday commercial advertising. By narrowing his language to type, shape, and image, he confronts direct processes of perception.
This object was
It is credited
Gift of Ken Friedman.
Our curators have highlighted 8 objects that are related to this one. Here are three of them, selected at random:
Its dimensions are
H x W: 128.6 × 90.3 cm (50 5/8 × 35 9/16 in.)
It is inscribed
Along right edge: Entwurf: Armin Hofmann Photo: erkle Druck: Wassermann A.G. Basel
Cite this object as
Poster, 1960/61 Stadttheater Basel [Poster for the 1960-61 Season of the City Theater, Basel], 1960; Designed by Armin Hofmann (Swiss, b.1920); Switzerland; offset lithograph on white wove paper; H x W: 128.6 × 90.3 cm (50 5/8 × 35 9/16 in.); Gift of Ken Friedman; 1997-19-148
This object was previously on display as a part of the exhibition How Posters Work.