Drawing, Design for Window Display, Saks Fifth Avenue, New York, NY, 1927–28
This is a Drawing. It was designed by Donald Deskey and drafted by Donald Deskey and made for (as the client) Saks Fifth Avenue, New York, NY. It is dated 1927–28 and we acquired it in 1975. Its medium is brush and silver paint, watercolor, pastel, graphite on off-white illustration board, ruled borders in graphite . It is a part of the Drawings, Prints, and Graphic Design department.
In 1927, the president of Saks Fifth Avenue commissioned Deskey to create window displays to rejuvenate the store’s image. Embracing strong vertical and geometric elements in contrasting colors, this design creates a lively backdrop for high fashion, employing new industrial materials such as cork, corrugated galvanized iron, copper, and brass. These window displays reached everyday consumers and introduced them to the natural beauty of industrial materials as aspects of a luxurious American style.
This object was
It is credited
Gift of Donald Deskey.
Our curators have highlighted 6 objects that are related to this one. Here are three of them, selected at random:
Its dimensions are
H x W: 38.1 × 50.7 cm (15 in. × 19 15/16 in.) H x W (Mat): 40.6 × 55.9 cm (16 × 22 in.)
It is signed
Signed in graphite, lower right: DESIGN BY DESKEY
It is inscribed
Inscribed in graphite, lower left: SKETCH / FOR A WINDOW / GALVANIZED IRON / COPPER & BRASS / CORK FLOORING / NICKLE [sic] VALANCE; in graphite, lower left: FOR / SAKS FIFTH AVENUE / NEW YORK / DESIGN BY DESKEY; in graphite, upper right: BACKGROUND SUGGESTION; in graphite, lower right: PLAN ALTERNATIVE; in graphite on verso: calculations; in graphite on verso, lower right: using industrial materials
Cite this object as
Drawing, Design for Window Display, Saks Fifth Avenue, New York, NY, 1927–28; Designed by Donald Deskey (American, 1894–1989); USA; brush and silver paint, watercolor, pastel, graphite on off-white illustration board, ruled borders in graphite ; H x W: 38.1 × 50.7 cm (15 in. × 19 15/16 in.) H x W (Mat): 40.6 × 55.9 cm (16 × 22 in.); Gift of Donald Deskey; 1975-11-65
This object was previously on display as a part of the exhibition The Jazz Age: American Style in the 1920s.