The image is TfL from the London Transport Museum collection.. There is one other image of this object. See our image rights statement.

 

See more objects with the color firebrick maroon darkolivegreen slategrey darkslategrey or see all the colors for this object.

Object Timeline

1930

  • Work on this object began.

1931

  • Work on this object ended.

1963

  • We acquired this object.

1970

2013

2021

Poster, Power, The Nerve Center of London's Underground, 1930, printed 1931

This is a Poster. It was designed by E. McKnight Kauffer and printed by Vincent Brooks, Day & Son and made for (as the client) Transport for London. It is dated 1930, printed 1931 and we acquired it in 1963. Its medium is lithograph. It is a part of the Drawings, Prints, and Graphic Design department.


For 15 years, Kauffer had promoted the Underground as a way to reach a destination. But here, he celebrated the raw energy that powered the system. Kauffer fused man and machine, drawing on images he had seen in Soviet propaganda posters. Electric bolts emanate from a muscular arm and clenched fist, which punches through a spinning turbine that doubles as the Underground logo. Blue currents of energy are drawn from a simplified yet recognizable Battersea power station.






This object was featured in our Object of the Week series in a post titled The Power Underground.

This object was donated by Mrs. Edward McKnight Kauffer. It is credited Gift of Mrs. E. McKnight Kauffer.

  • Poster, Capital, 1968
  • screenprint on paper.
  • Museum purchase from the Members' Acquisitions Fund of Cooper Hewitt....
  • 2017-8-1

Our curators have highlighted 5 objects that are related to this one. Here are three of them, selected at random:

Its dimensions are

H x W x D: 102.2 × 63.2 cm (40 1/4 × 24 7/8 in.)

It is signed

Printed in script, in black ink, lower right: EMcKnight Kauffer 1930.

It is inscribed

Printed in black ink, lower left: 17.1500. 1/31; lower right: VINCENT BROOKS, DAY & SON, LTD. LITH. LONDON. W.C.2.

Cite this object as

Poster, Power, The Nerve Center of London's Underground, 1930, printed 1931; Designed by Edward McKnight Kauffer (American, active England, 1890–1954); England; lithograph; H x W x D: 102.2 × 63.2 cm (40 1/4 × 24 7/8 in.); Gift of Mrs. E. McKnight Kauffer; 1963-39-45

There are restrictions for re-using this image. For more information, visit the Smithsonian’s Terms of Use page.

For higher resolution or commercial use contact ArtResource.

If you would like to cite this object in a Wikipedia article please use the following template:

<ref name=CH>{{cite web |url=https://www-6.collection.cooperhewitt.org/objects/18448065/ |title=Poster, Power, The Nerve Center of London's Underground, 1930, printed 1931 |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=23 September 2021 |publisher=Smithsonian Institution}}</ref>