Lucian Bernhard was the most innovative Berlin-based designer of his era. Bernhard’s importance to the history of graphic design cannot be overestimated. Bernhard owes his aesthetic style to a major 1898 design exhibition held at Munich’s Glaspalast that showcased the French art nouveau graphics of Jules Chéret, Henri de Toulouse-Lautrec, and Alphonse Mucha, as well as the English Arts and Crafts design team known as The Beggarstaffs, comprised of James Pryde and William Nicholson. The Beggarstaffs pioneered the use of cut colored paper to create their designs, which juxtaposed flat forms and patterns with positive and negative shapes. A number of Beggarstaff poster maquettes were on exhibition in the... more.

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    <ref name=CH>{{cite web |url= |title=Lucian Bernhard |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=9 June 2023 |publisher=Smithsonian Institution}}</ref>