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Poster, Winter Sale at Derry & Toms, 1919

This is a Poster. It was designed by E. McKnight Kauffer and published by Derry & Toms and printed by Dangerfield Printing Company Ltd.. It is dated 1919. Its medium is lithograph. It is a part of the department.

As the war drew to a close, the Underground’s new practice of commissioning modern artists to design its publicity materials became popular with a handful of adventurous clients. Among them was the department store Derry & Toms, which was drawn to Kauffer’s interpretations of German posters. Kauffer began designing for Derry & Toms in 1917, but it was not until 1919 that he merged the flat planes of color from German posters, the sense of motion adopted from Japanese prints, and the rhythm of vorticism into a single design approach.

It is credited Private Collection, London.

Its dimensions are

H x W: 74.9 × 48.6 cm (29 1/2 × 19 1/8 in.)

This object was previously on display as a part of the exhibition Underground Modernist: E. McKnight Kauffer.

If you would like to cite this object in a Wikipedia article please use the following template:

<ref name=CH>{{cite web |url= |title=Poster, Winter Sale at Derry & Toms, 1919 |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=4 June 2023 |publisher=Smithsonian Institution}}</ref>