Book, The Art of the Poster: Its Origin, Evolution, and Purpose
This object is not part of the Cooper Hewitt's permanent collection. It was able to spend time at the museum on loan from Smithsonian Libraries and Archives as part of Underground Modernist: E. McKnight Kauffer.
Kauffer regularly published and lectured about posters. The publication of this book, The Art of the Poster, firmly established him as an expert on the subject. Written as a manual for contemporary designers, the book also traces the history of advertising over two centuries and argues that artists must have a say in modern poster design.
It is credited
Smithsonian Libraries and Archives.
Its dimensions are
H x W (closed): 31.1 × 22.9 cm (12 1/4 in. × 9 in.)
This object was previously on display as a part of the exhibition Underground Modernist: E. McKnight Kauffer.