Whim Mobile App, 2015
The mobile app, Whim, promotes “Mobility as a Service” (MaaS). Both subscription-based and pay-as-you-go, the app charts multimodal travel routes with seamless connections between public transit, bikes, taxis, and car sharing. Focusing on the user’s needs and the convenience of a network that combines different modes of transport will hopefully inspire people to be less dependent on private car ownership and use alternative means of transport. Whim is currently used in Birmingham, England, Helsinki, and Antwerp.
Roope Kolu and Apaar Tuli
MaaS Network Visualization
This generic city map shows multimodal ways in which people can use Whim to plan their day-to-day travel needs.
It is credited
Courtesy of MaaS Global.
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This object was previously on display as a part of the exhibition The Road Ahead: Reimagining Mobility.