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Object Timeline

1990

  • Work on this object began.

2000

  • We acquired this object.

2014

2015

2019

  • You found it!

Poster, Mr. Camel's Kids Club, 1990

This is a Poster. It was designed by Doug Minkler and made for (as the client) DOC (Doctors Ought to Care). It is dated 1990 and we acquired it in 2000. Its medium is screenprint on heavy white wove paper. It is a part of the Drawings, Prints, and Graphic Design department.

Studies published by the Journal of the American Medical Association in 1992 showed that animal characters appearing in cigarette ads appeal strongly to children. Many activists petitioned retailers to stop posting images of “Joe Camel.” Minkler’s poster conflates the camel’s nose with human genitalia, reflecting a popular view at the time that Joe Camel’s portrait was a deliberate form of subliminal suggestion.

This object was donated by Doug Minkler. It is credited Gift of Doug Minkler.

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Its dimensions are

66.4 × 55.2 cm (26 1/8 × 21 3/4 in.)

Cite this object as

Poster, Mr. Camel's Kids Club, 1990; Designed by Doug Minkler (American, b. 1949); screenprint on heavy white wove paper; 66.4 × 55.2 cm (26 1/8 × 21 3/4 in.); Gift of Doug Minkler; 2000-15-1

This object was previously on display as a part of the exhibition How Posters Work.

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If you would like to cite this object in a Wikipedia article please use the following template:

<ref name=CH>{{cite web |url=https://www-6.collection.cooperhewitt.org/objects/18676227/ |title=Poster, Mr. Camel's Kids Club, 1990 |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=13 November 2019 |publisher=Smithsonian Institution}}</ref>