Egmont C. Arens
Known primarily for his influential writings on industrial design theory and practice, Egmont Arens was among the individuals who launched the industrial design profession in America during the 1920s and 1930s. His contemporaries included Walter Dorwin Teague, Donald Deskey, Norman Bel Geddes, Russel Wright, and Lurelle Guild. Like several of his colleagues, Arens segued into the then new field of industrial design from another creative profession. He came from a publications and editorial background but, by 1929, became advertising director of the firm Earnest Elmo Calkins, where he established an industrial design styling department based on what he called “consumer engineering.” In 1932, Arens and... more.
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