Object Timeline

1953

  • Work on this object began.

1999

  • We acquired this object.

2000

2015

2019

2020

  • You found it!

Poster, Schützt das Kind! (Protect the Child!), 1953

This is a Poster. It was designed by Josef Müller-Brockmann and photographed by Ernst A. Heiniger and printed by Lithographie & Cartonnage A.G.. It is dated 1953 and we acquired it in 1999. Its medium is offset lithograph on wove paper, lined. It is a part of the Drawings, Prints, and Graphic Design department.

The careening car in Müller-Brockmann’s 1953 poster, Schützt das Kind! (Protect the Child!), is too big to fit within the frame of the poster. It rushes toward the fleeing pedestrian, its enormous size creating a palpable sense of speed and danger.

It is credited Museum purchase from General Acquisitions Endowment Fund.

Our curators have highlighted 9 objects that are related to this one. Here are three of them, selected at random:

Its dimensions are

127.5 × 90.5 cm (50 3/16 × 35 5/8 in.)

It is inscribed

Printed in black ink, vertically, lower right: Heiniger / Müller Brockmann Druck: Lithographie & Cartonnage A.G., Zürich

Cite this object as

Poster, Schützt das Kind! (Protect the Child!), 1953; Designed by Josef Müller-Brockmann (Swiss, 1914–1996); Germany; offset lithograph on wove paper, lined; 127.5 × 90.5 cm (50 3/16 × 35 5/8 in.); Museum purchase from General Acquisitions Endowment Fund; 1999-46-1

This object was previously on display as a part of the exhibition How Posters Work.

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If you would like to cite this object in a Wikipedia article please use the following template:

<ref name=CH>{{cite web |url=https://www-6.collection.cooperhewitt.org/objects/18673645/ |title=Poster, Schützt das Kind! (Protect the Child!), 1953 |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=26 November 2020 |publisher=Smithsonian Institution}}</ref>